Title
Werbewirkung ohne Erinnerungseffekte?
Year
DOI
Venue
2007
10.1026/1617-6383.19.1.2
Zeitschrift für Medienpsychologie
Keywords
Field
DocType
reactance,mere exposure effect
Political science,Einstellung effect,Humanities
Journal
Volume
Issue
Citations 
19
1
0
PageRank 
References 
Authors
0.34
0
3
Name
Order
Citations
PageRank
Christian Schemer1184.13
Jörg Matthes24414.80
Werner Wirth3436.22