Name
Abstract | ||
|---|---|---|
Mobile technology has become increasingly common in today's everyday life. However, mobile payment is surprisingly not among the frequently used mobile services, although technologically advanced solutions exist. Apparently, there is still a lack of acceptance of mobile payment services among consumers. The conceptual model developed and tested in this research thus focuses on factors determining consumers' acceptance of mobile payment services. The empirical results show particularly strong support for the effects of compatibility, individual mobility, and subjective norm. Our study offers several implications for managers in regards to marketing mobile payment solutions to increase consumers' intention to use these services. |
Year | DOI | Venue |
|---|---|---|
2010 | 10.1016/j.elerap.2009.07.005 | Electronic Commerce Research and Applications |
Keywords | Field | DocType |
intention to use,technology acceptance model (tam),empirical result,everyday life,perceived risk,perceived ease of use,understanding consumer acceptance,empirical analysis,mobile payment solution,advanced solution,consumer mobility,mobile payment,mobile technology,conceptual model,perceived usefulness,mobile service,mobile payment service,subjective norm,eqs,structural equation modeling,individual mobility,structural equation model | Mobile technology,Individual mobility,Everyday life,Mobile payment,Conceptual model,Computer science,Mobile business development,Commerce,Norm (social),Risk perception,Marketing | Journal |
Volume | Issue | ISSN |
9 | 3 | Electronic Commerce Research and Applications |
Citations | PageRank | References |
148 | 2.84 | 29 |
Authors | ||
3 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Paul Gerhardt Schierz | 1 | 148 | 2.84 |
| Oliver Schilke | 2 | 156 | 3.69 |
| Bernd W. Wirtz | 3 | 158 | 5.77 |