Title
On automated e-business negotiations: Goal, policy, strategy, and plans of decision and action.
Abstract
In recent years, there has been increasing interest in automated e-business negotiations. The automation of negotiation requires a decision model to capture the negotiation knowledge of policymakers; and negotiation experts so that the decision-making process can be carried out automatically. Current research on automated e-business negotiations has focused on defining low-level tactics (or negotiation rules) so that automated negotiation systems can carry out automated negotiation processes. These low-level tactics are usually defined from a technical perspective, not from a business perspective. There is a gap between high-level business negotiation goals and low-level tactics. In this article, we distinguish the concepts of negotiation context, negotiation goals, negotiation strategy, and negotiation tactics and introduce a formal decision model to show the relations among these concepts. We show how high-level negotiation goals can be formally mapped to low-level tactics that can be used to affect the behavior of a negotiation system during the negotiation process. In business, a business organization faces different negotiation situations (or contexts) and determines different sets of goals for different negotiation contexts. In our decision model, a business policymaker sets negotiation goals from different perspectives, which are called goal dimensions. A negotiation policy is a functional mapping from a negotiation context to some quantitative measures (or goal values) for the goal dimensions to express how competitive the policymaker wants to reach that set of goals. A negotiation expert who has the experience and expertise to conduct negotiations would define the negotiation strategies needed for reaching the negotiation goals. Formally, a negotiation strategy is a functional mapping from a set of goal values to a set of decision-action rules that implement negotiation tactics. The selected decision-action rules can then be used to control the execution of an automated negotiation system, which conducts a negotiation on behalf of a business organization.
Year
DOI
Venue
2006
10.1080/10919390609540288
JOURNAL OF ORGANIZATIONAL COMPUTING AND ELECTRONIC COMMERCE
Keywords
Field
DocType
e-business,automated negotiation,negotiation policy,negotiation strategy,negotiation goal,decision and action rules
Electronic business,Computer science,Knowledge management,Automation,Decision model,Negotiation,Negotiation theory
Journal
Volume
Issue
ISSN
16
1
1091-9392
Citations 
PageRank 
References 
21
1.02
12
Authors
3
Name
Order
Citations
PageRank
Haifei Li131232.20
Stanley Y. W. Su216221403.92
Herman Lam330591.31