Title
A Strategy-Based Model For E-Commerce Planning
Abstract
Poor planning practice is one of the reasons for the inferior results of some e-commerce ventures. In this paper, it is suggested at a strategy-based e-commerce planning model containing seven specific dimensions, with strategy at its core, should be considered when entering into a new e-commerce venture. Implications for managerial practice upon the adoption of such a planning model are also discussed.
Year
DOI
Venue
2003
10.1108/02635570310470638
INDUSTRIAL MANAGEMENT & DATA SYSTEMS
Keywords
Field
DocType
electronic commerce, process planning, modelling
Knowledge management,Engineering,Marketing,E-commerce
Journal
Volume
Issue
ISSN
103
3-4
0263-5577
Citations 
PageRank 
References 
19
1.69
9
Authors
2
Name
Order
Citations
PageRank
Diana Kao1212.77
Judith Decou2191.69