Name
Abstract | ||
|---|---|---|
In this paper we describe an exploratory study of a mobile cosmetic advisory system that enables women to select appropriate colors of cosmetics. This system is intended for commercial use to address the problem of foundation color selection. Although women are primarily responsible for making most purchasing decisions in the US, we found very few studies to assess the adoption of retail related mobile services by women. Based on surveys, semi-structured interviews, and focus groups, we have identified a number of design factors that should be considered when designing mobile services for women consumers. The results of our study indicate that while usefulness is an important factor, other design aspects such as mobile vs. kiosk, installed vs. existing software, technical comfort vs. social comfort, social vs. individual, privacy and trust should also be accounted for. |
Year | DOI | Venue |
|---|---|---|
2008 | 10.1145/1409240.1409281 | Mobile HCI |
Keywords | Field | DocType |
color match,design aspect,technical comfort,social comfort,retail related mobile service,mobile cosmetic advisory system,design factor,mobile service,advisory service,appropriate color,exploratory study,women consumer,focus group,image processing,retail | Cosmetics,Computer science,Knowledge management,Mobile service,Software,Advisory system,Purchasing,Multimedia,Exploratory research,Interactive kiosk,Focus group | Conference |
Citations | PageRank | References |
5 | 1.11 | 7 |
Authors | ||
9 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Jhilmil Jain | 1 | 134 | 17.91 |
| Nina Bhatti | 2 | 59 | 7.81 |
| Harlyn Baker | 3 | 28 | 7.89 |
| Hui Chao | 4 | 46 | 6.58 |
| Mohamed Dekhil | 5 | 108 | 18.35 |
| Michael Harville | 6 | 369 | 35.55 |
| Nic Lyons | 7 | 25 | 2.77 |
| John Schettino | 8 | 337 | 57.71 |
| Sabine Süsstrunk | 9 | 4984 | 207.02 |