Title
Business and Information Systems Engineering and Marketing.
Year
DOI
Venue
2013
10.1007/s12599-013-0264-6
Business & Information Systems Engineering
Field
DocType
Volume
Marketing management,New business development,Marketing strategy,Marketing research,Strategic business unit,Business marketing,Knowledge management,Return on marketing investment,Digital marketing,Engineering,Marketing
Journal
5
Issue
ISSN
Citations 
3
1867-0202
0
PageRank 
References 
Authors
0.34
9
3
Name
Order
Citations
PageRank
Martin Spann11319.84
Oliver Hinz211419.94
Vandana Ramachandran3545.68