Name
Title | ||
|---|---|---|
The role of affect and cognition on online consumers' decision to disclose personal information to unfamiliar online vendors |
Abstract | ||
|---|---|---|
Based on the privacy calculus framework and the stimulus-organism-response (S-O-R) model, this study examines online information disclosure decision as a result of affective and cognitive reactions of online consumers over several stages, i.e. an initial stage where an overall impression is formed about an unfamiliar online vendor, and a subsequent information exchange stage where information necessary to complete the ecommerce transaction will be provided to the online vendor. We found that, initial emotions formed from an overall impression of a Web site act as initial hurdles to information disclosure. Once online consumers enter the information exchange stage, fairness-based levers further adjust privacy beliefs. |
Year | DOI | Venue |
|---|---|---|
2011 | 10.1016/j.dss.2011.01.017 | Decision Support Systems |
Keywords | Field | DocType |
information disclosure,initial hurdle,unfamiliar online vendor,online consumer,subsequent information exchange stage,emotion,overall impression,online information disclosure decision,information exchange stage,social contract,initial emotion,personal information,privacy belief,e-commerce,privacy concern,online vendor,e commerce,information exchange | Transaction processing,Data mining,Confidentiality,Advertising,Computer science,Information exchange,Vendor,Online participation,Personally identifiable information,Database transaction,E-commerce | Journal |
Volume | Issue | ISSN |
51 | 3 | Decision Support Systems |
Citations | PageRank | References |
84 | 1.74 | 25 |
Authors | ||
3 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Han Li | 1 | 235 | 10.29 |
| Rathindra Sarathy | 2 | 493 | 35.29 |
| Heng Xu | 3 | 395 | 25.21 |