Title
Mining Association Rules in Hypertext Databases
Abstract
In this work we propose a generalisation of the no- tion of association rule in the context of flat trans- actions to that of a composite association rule in the context of a structured directed graph, such as the world-wide-web. The techniques proposed aim at finding patterns in Che user behaviour when traversing such a hypertext system. We redefine the concepts of confidence and support for com- posite association rules, and two algorithms to mine such rules are proposed. Extensive exper- iments with random data were conducted and the results show that, in spite of the worst-case com- plexity analysis which indicates exponential be- haviour, in practice the algorithms' complexity, measured in the number of iterations performed, is linear in the number of nodes traversed.
Year
Venue
Keywords
1998
KDD
world wide web,directed graph,association rule
Field
DocType
Citations 
Data mining,Hypertext,Exponential function,Computer science,Generalization,Directed graph,Association rule learning,Artificial intelligence,Machine learning,Spite,Traverse
Conference
23
PageRank 
References 
Authors
2.18
12
2
Name
Order
Citations
PageRank
José Borges114412.93
Mark Levene21272252.84