Title
Openness to accept medical technology - a cultural view
Abstract
Technology acceptance is a widely acknowledged key player in explaining technology adoption. However, there is a notable knowledge gap concerning the impact of cultural factors on technology acceptance, especially in the medical sector. It is evident though that countries differ greatly regarding their technical proneness, development and usage habits what should have considerable impact on acceptance. This study compares the openness to accept medical technology in Germany, Poland and Turkey. 300 respondents (19-85 years, 56% women, 38% chronically ill) participated in a survey, in which the pros and cons for using medical technologies were examined as well as the underlying acceptance motives and utilization barriers. The effects of different cultures, but also of age, gender and health status were analyzed regarding their impact on acceptance patterns. Results reveal both, culturally insensitive as well culturally sensitive acceptance, with strong effects of gender and exercising frequency. Overall, the study corroborates the importance of cultural views on technology acceptance.
Year
DOI
Venue
2011
10.1007/978-3-642-25364-5_14
USAB
Keywords
Field
DocType
cultural factor,considerable impact,technology adoption,medical technology,cultural view,medical sector,underlying acceptance motive,acceptance pattern,technology acceptance,culturally sensitive acceptance
Social psychology,Health technology,Public relations,Openness to experience,Medicine
Conference
Citations 
PageRank 
References 
12
0.83
22
Authors
4
Name
Order
Citations
PageRank
Firat Alagöz1241.77
Martina Ziefle21176135.05
Wiktoria Wilkowska312011.18
André Calero Valdez413425.44