Title
The Influence of Virtuality on Social Networks Within and Across Work Groups: A Multilevel Approach
Abstract
We examine how the virtuality of work context influences individuals' social networks within and across work groups. Given this purpose, we develop a multilevel research framework that explores the effects of different levels of virtuality on one's intra-group tie strength and extra-group network range based on the computer-mediated communication theory, the proximity theory, and the social network theory. The results of the hierarchical linear modeling indicate that the individual-level virtuality (use of personal and communal communication technologies) significantly influences one's intra-group tie strength and extra-group network range. Moreover, the results show that the effects of individual-level virtuality on social networks vary depending on the group-level virtuality, such as geographic/temporal dispersion and technological support. By illuminating how individuals' social networks can be developed through the appropriate use of personal and communal communication technologies in the context of a virtual group, this study provides useful insights into the mechanics that underlie effective virtual work.
Year
DOI
Venue
2011
10.2753/MIS0742-1222280111
J. of Management Information Systems
Keywords
DocType
Volume
individual-level virtuality,social network,Multilevel Approach,communal communication technology,effective virtual work,Work Groups,social network theory,intra-group tie strength,Social Networks,group-level virtuality,proximity theory,computer-mediated communication theory,extra-group network range
Journal
28
Issue
ISSN
Citations 
1
0742-1222
15
PageRank 
References 
Authors
0.57
27
4
Name
Order
Citations
PageRank
Ayoung Suh18612.93
Kyung-shik Shin246927.68
Manju Ahuja323917.63
M. Kim412213.25