Title
To effective multi-modal design for ringtones, ringback tones and vibration of cell phones
Abstract
Multimedia content downloading service is one of the primary sources of revenue for the wireless service provider other than basic voice call. In this paper, the attitude of the consumers to the existing and newly suggested customizable ringtones, ringback tones, and vibration is explored from the result of the survey. Among the existing services, the inexperienced user showed the highest willingness to use of customizable ringtones although the experienced users are most satisfied by the personalized ringtones. The attitude to vibration services and push-type advertisement ringtones appeared to be negative. Since the attitude to new technology does not always connects to the willingness to use new services, it is needed to find the motivation which can bridge the gap between the attitude and willingness.
Year
DOI
Venue
2007
10.1007/978-3-540-73107-8_48
HCI (2)
Keywords
Field
DocType
wireless service provider,ringback tone,personalized ringtones,existing service,new technology,new service,cell phone,basic voice call,multimedia content downloading service,effective multi-modal design,push-type advertisement ringtones,customizable ringtones,highest willingness,satisfiability,service provider
Revenue,Wireless,Computer science,Upload,Service provider,Human–computer interaction,Vibration,Multimedia,Modal
Conference
Volume
ISSN
Citations 
4551
0302-9743
0
PageRank 
References 
Authors
0.34
2
3
Name
Order
Citations
PageRank
Taezoon Park19611.59
Wonil Hwang216812.24
Gavriel Salvendy32045432.66