Title | ||
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On the usefulness and ease of use of location-based services: insights into the information system innovator's dilemma |
Abstract | ||
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Some recent technology innovations display the functionalities that are significantly different from any predecessor. This presents an impending dilemma for innovators as the potential consumers often lack a reference point for judging the usefulness and ease of use of a new system. Exemplary for Location-Based Services (LBS), this paper examines the perceptions of usefulness and ease of use before as well as after adoption across a variety of tasks using the Technology Acceptance Model (TAM). An experimental environment is chosen, which provides 58 subjects with ubiquitous access to LBS. |
Year | DOI | Venue |
---|---|---|
2007 | 10.1504/IJMC.2007.012787 | IJMC |
Keywords | Field | DocType |
location based services,information systems,ease of use,location based service,information system,mobile communications | Information system,Innovator,Computer science,Usability,Technology acceptance model,Location-based service,Dilemma,Perception,Marketing,Mobile telephony | Journal |
Volume | Issue | Citations |
5 | 4 | 18 |
PageRank | References | Authors |
0.73 | 28 | 1 |
Name | Order | Citations | PageRank |
---|---|---|---|
Iris A. Junglas | 1 | 577 | 30.32 |