Title
Dynamic Web Document Classification in E-CRM Using Neuro-Fuzzy Approach
Abstract
Internet technology enables companies to capture new customers, track their performances and online behavior, and customize communications, products, services, and price. The analysis of customers and customer interactions for electronic customer relationship management (e-CRM) can be performed by data-mining (DM), optimization methods, or combined approaches. Some of web mining techniques include analysis of user access patterns, web document clustering and classification. Most existing methods of classification are based on a model that assumes a fixed-size collection of keywords or key terms with predefined set of categories. We propose a new approach to obtain category-keyword sets with unknown number of categories. On the basis of the training set of Web documents, the approach is used to classify test documents into a set of initial categories. Finally evolutionary rules are applied to these new sets of keywords and training documents to update the category-keyword sets to realize dynamic document classification.
Year
Venue
Keywords
2007
ICEIS 2007: PROCEEDINGS OF THE NINTH INTERNATIONAL CONFERENCE ON ENTERPRISE INFORMATION SYSTEMS: INFORMATION SYSTEMS ANALYSIS AND SPECIFICATION
e-CRM,data mining,Web document clustering,neuro-fazzy approach
Field
DocType
Citations 
Customer relationship management,Document classification,Data mining,Neuro-fuzzy,Web mining,Information retrieval,Computer science,Data Web,Cluster analysis,Dynamic web page,The Internet
Conference
0
PageRank 
References 
Authors
0.34
9
5
Name
Order
Citations
PageRank
Iraj Mahdavi138832.30
Babak Shirazi2568.54
Namjae Cho3866.06
Navid Sahebjamnia4636.09
Meysam Aminzadeh500.34