Name
Abstract | ||
|---|---|---|
The success of an organization depends on rapid, reliable, and direct communications within the organization and with the outside world. To determine if electronic mail e-mail provides a competitive benefit, a sample of 99 management-level participants in 41 companies responded to a survey that assessed their intraorganizational internal and interorganizational external uses of e-mail. Through the use of factor analysis and regression methodologies, the researchers investigated whether a significant relationship exists between the internal and external uses and benefits of e-mail. The intraorganizational uses of e-mail indicated a significant and positive relationship with the organizational benefits of e-mail, thus, supporting the electronic exchange of information within organizations.However, the results indicated that interorganizational uses of e-mail did not promote corporate communication outside the company. Thus, managers need to know which communication technology is appropriate for intraorganizational and interorganizational uses. |
Year | DOI | Venue |
|---|---|---|
2002 | 10.4018/irmj.2002070101 | IRMJ |
Keywords | Field | DocType |
corporate communication,positive relationship,outside world,external use,electronic mail,electronic mail e-mail,interorganizational external use,intraorganizational versus interorganizational uses,electronic exchange,direct communication,communication technology,interorganizational use,organizational communication,competitive advantage,factor analysis,regression statistics | Electronic communication,Regression analysis,Competitive advantage,Organizational communication,Knowledge management,Need to know,Information and Communications Technology,Engineering,Electronic trading,Corporate communication | Journal |
Volume | Issue | Citations |
15 | 3 | 20 |
PageRank | References | Authors |
1.25 | 7 | 4 |
Name | Order | Citations | PageRank |
|---|---|---|---|
| Denise J. McManus | 1 | 37 | 3.32 |
| Chetan Sankar | 2 | 20 | 1.25 |
| Houston H. Carr | 3 | 401 | 63.21 |
| F. Nelson Ford | 4 | 225 | 17.16 |