Title
A Systematic Success Factor Analysis in the Context of Enterprise 2.0: Results of an Exploratory Analysis Comprising Digital Immigrants and Digital Natives.
Abstract
Organizations are increasingly investing in social collaboration and communication platforms for integrated exchange of information within and between enterprises. These Enterprise 2.0 projects always have a deep impact on organizational and cultural changes and need a critical mass of user involvement across all different groups. Users that grew up in the digital age and use new forms of collaborative platforms within their daily activities are often more technologically adept and more willing to share information. This leads to a digital divide between Digital Natives and Digital Immigrants, which needs to be addressed within such projects. The main objective of this paper is to investigate the perceived differences in success factors for Enterprise 2.0 seen by Digital Natives and Digital Immigrants and its implications on the implementation of a process oriented methodology for Enterprise 2.0 projects.
Year
DOI
Venue
2012
10.1007/978-3-642-32273-0_14
Lecture Notes in Business Information Processing
Keywords
Field
DocType
Success Factor Analysis,Process orientation,Innovation Management,Enterprise 2.0,Technology Experience,Digital Immigrants,Digital Natives
Digital native,Digital divide,Exchange of information,Computer science,Digital firm,Knowledge management,Immigration,Enterprise 2.0,Innovation management,Marketing,Social collaboration
Conference
Volume
ISSN
Citations 
123
1865-1348
6
PageRank 
References 
Authors
0.52
13
4
Name
Order
Citations
PageRank
Dietmar Nedbal1448.47
Andreas Auinger214818.55
Alexander Hochmeier360.86
Andreas Holzinger42886253.75