Name
Abstract | ||
|---|---|---|
Modern Day Marco Polos, young influencers in emerging markets who have more access to technology than their peers, often act as the gateway to new websites and technology in their respective countries. However, as they influence their peers through account gifting, they are often met with barriers such as language. |
Year | DOI | Venue |
|---|---|---|
2008 | 10.1145/1367497.1367677 | WWW |
Keywords | Field | DocType |
young influencers,modern day marco polos,respective country,account gifting,new web,ethnography,emerging markets,emerging market | World Wide Web,Computer science,Emerging markets,Default gateway,Ethnography,Influencer marketing | Conference |
Citations | PageRank | References |
0 | 0.34 | 1 |
Authors | ||
3 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Ann Hsieh | 1 | 1 | 0.70 |
| Todd Hausman | 2 | 1 | 0.70 |
| Nerija Titus | 3 | 1 | 0.70 |