Title
An Investigation into the Adoption of Electronic Commerce among Saudi Arabian SMEs
Abstract
Despite the proliferation of e-commerce adoption by SMEs and the world-wide growth of e-commerce, in general there is a paucity of empirical studies that examine the adoption of e-commerce by SMEs in the Middle East. In this paper, the authors provide insights into the salient e-commerce adoption issues by focusing on Saudi Arabian SMEs. This research was designed using a qualitative approach through in-depth case studies selected from firms in Saudi Arabia. The findings contribute toward a better conceptual and practical understanding of the main factors driving SMEs to adopt e-commerce. The authors find that the level of e-commerce implementation has yet to mature and customer readiness for Internet shopping must improve before e-commerce reaches the levels of maturity seen in other regions of the world. This study highlights directions for future inquiry and implications for information and technology managers and policymakers in developing Arab nations.
Year
DOI
Venue
2011
10.4018/jeco.2011040103
JECO
Keywords
Field
DocType
developing countries,electronic commerce,empirical study,middle east,e commerce,technology management
Economics,Public relations,Developing country,Internet shopping,Marketing,Empirical research,Middle East,Salient
Journal
Volume
Issue
ISSN
9
2
1539-2937
Citations 
PageRank 
References 
2
0.39
17
Authors
3
Name
Order
Citations
PageRank
Sabah Abdullah Al-Somali120.39
Roya Gholami2636.13
Ben Clegg3111.93