Title
A persuasive robotic agent to save energy: the influence of social feedback, feedback valence and task similarity on energy conservation behavior
Abstract
In this paper we explore the persuasive effects of social feedback provided by a robotic agent, on behavioral change. In lab experiments, participants had the opportunity to conserve energy while carrying out washing tasks with a simulated washing machine. Three experiments tested the effect of positive and negative social feedback and compared these effects to more widely used factual feedback. Results of these studies indicate that social feedback has stronger persuasive effects than factual feedback (Experiment 1) and factual-evaluative feedback (Experiment 2). In addition, an effect of feedback valence was found, demonstrating more conservation actions following negative feed-back (social or factual) as compared to positive feedback. Interestingly, especially negative social feedback had the strongest persuasive effects (Experiment 1, 2, & 3), and task similarity enhanced the effects of negative feedback (Experiment 3). These findings have several implications for theory and design of persuasive robotic agents.
Year
DOI
Venue
2010
10.1007/978-3-642-17248-9_35
ICSR
Keywords
Field
DocType
feedback valence,positive feedback,persuasive effect,energy conservation behavior,negative social feedback,negative feedback,persuasive robotic agent,factual-evaluative feedback,task similarity,social feedback,factual feedback,lab experiment,negative feed-back,behavior change,human robot interaction,energy conservation
Social psychology,Energy conservation,Persuasion,Psychology,Cognitive psychology,Negative feedback,Positive feedback,Human–robot interaction,Social feedback
Conference
Volume
ISSN
ISBN
6414
0302-9743
3-642-17247-4
Citations 
PageRank 
References 
7
0.94
3
Authors
2
Name
Order
Citations
PageRank
Jaap Ham128424.10
Cees Midden224722.74