Title
Technology Fears: A Study Of E-Commerce Loyalty Perception By Jordanian Customers
Abstract
The Internet and all other types of networks have changed life in general and doing business in particular, and as a result, many companies are now conducting and transferring their businesses online. In this paper, the authors evaluate whether loyalty issues are the major obstacles to the growth of e-commerce in Jordan. A survey conducted for the study reveals that technology fears are major barriers to loyalty in Internet banking and e-commerce activities among consumers. The results suggest that unless the technology fears of adopters are acknowledged, some of them are not successful.
Year
DOI
Venue
2010
10.4018/jisss.2010040105
INTERNATIONAL JOURNAL OF INFORMATION SYSTEMS IN THE SERVICE SECTOR
Keywords
Field
DocType
E-Commerce, Information and Communication Technologies (ICTs), Jordan, Loyalty, Technology Fear
Advertising,Loyalty,Engineering,Perception,Marketing,E-commerce,The Internet
Journal
Volume
Issue
ISSN
2
2
1935-5688
Citations 
PageRank 
References 
3
0.53
5
Authors
4
Name
Order
Citations
PageRank
Ahmad Khasawneh181.27
Mohammad Bsoul29012.41
Ibrahim Obeidat3374.32
Iyad Al Azzam430.53