Paper Info
Title
Supporting international entry decisions for construction firms using fuzzy preference relations and cumulative prospect theory
Abstract
This paper emphasizes on supporting international entry decisions for construction firms in a three-phase analysis process. Phase I identified significant factors as two categories, namely country and project factor levels. Phase II stuck on identifying a risk of a country market for construction firms with fuzzy preference relations (FPR) and country factors. Of which, FPR helped elicit factor relative weights. Phase III devoted to figuring out which project or projects had the best prospects of success and profitability for assisting decisions of decision makers. Within phase III, project factors were used for project prospects, FPR for project success probability, and cumulative prospect theory (CPT) for decision maker prospects. This paper integrates FPR and CPT to select country markets and identify project prospects for decision makers of construction firms.
Year
DOI
Venue
2011
10.1016/j.eswa.2011.05.089
Expert Syst. Appl.
Keywords
Field
DocType
cumulative prospect theory,project prospect,phase iii,fuzzy preference relation,construction firms,construction firm,decision maker,alternative selection,country market,international construction market,country factor,project factor level,project factor,project success probability,international entry decision,phase ii,fuzzy preference relations,profitability
Computer science,Fuzzy logic,Profitability index,Cumulative prospect theory,Artificial intelligence,Industrial organization,Decision maker,Management science,Machine learning,Project success
Journal
Volume
Issue
ISSN
38
12
Expert Systems With Applications
Citations 
PageRank 
References 
1
0.39
4
Authors
3
Name
Order
Citations
PageRank
Min-Yuan Cheng117419.84
Hsing-Chih Tsai219114.26
Kai-Hsiang Chuang316813.95