Title
A connectivity-based popularity prediction approach for social networks
Abstract
In social media websites, such as Twitter and Digg, certain content will attract much more visitors than others. Predicting which content will become popular is of interest to website owners and market analysts. In this paper, we present a novel technique to predict popularity using the connection features of individuals and their community. Our approach is based on the hypothesis that connection plays a dominant role in spreading content on social media. The resulting predictor is more efficient than approaches which estimate popularity by complex graph properties, and more accurate than approaches that use simple visit counts. We evaluated the proposed approach empirically on several real-life data sets. Results indicate that, compared with the conventional methods, our approach is both accurate and computationally efficient.
Year
DOI
Venue
2012
10.1109/ICC.2012.6364063
ICC
Keywords
Field
DocType
digg,social networks,popularity prediction,connectivity-based popularity prediction approach,complex graph property,twitter,social media web sites,social media,market analysts,social networking (online),machine learning,real-life data sets,optimization,publishing,media,clustering algorithms,accuracy
World Wide Web,Social network,Social media,Graph property,Social media optimization,Computer science,Popularity
Conference
ISSN
ISBN
Citations 
1550-3607 E-ISBN : 978-1-4577-2051-2
978-1-4577-2051-2
1
PageRank 
References 
Authors
0.36
7
4
Name
Order
Citations
PageRank
Huangmao Quan1100.87
Ana Milicic2153.19
Slobodan Vucetic363756.38
Jie Wu48307592.07