Abstract | ||
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This article addresses the different levels of pricing strategies for an online knowledge market. Based on the best practice from Google Answers, an online knowledge market is modeled as a marketplace where consumers ask and researchers answer questions to make knowledge transactions. Consumers optimally price their questions to obtain answers, and a firm maintains the online knowledge market by determining the optimal price allocation to researchers. Our study identifies two types of consumers, spin-off and main-stream, based on whether additional utilities will be derived from the market. In addition, we investigate how the firm can use minimal and maximal posting prices to regulate the knowledge market. |
Year | Venue | Keywords |
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2008 | INTERNATIONAL JOURNAL OF E-BUSINESS RESEARCH | Google answers, knowledge market, online, price, strategy |
DocType | Volume | Issue |
Journal | 4 | 1 |
ISSN | Citations | PageRank |
1548-1131 | 8 | 0.81 |
References | Authors | |
0 | 2 |
Name | Order | Citations | PageRank |
---|---|---|---|
Zuopeng (Justin) Zhang | 1 | 36 | 4.59 |
Sajjad M. Jasimuddin | 2 | 77 | 7.61 |