Name
Title | ||
|---|---|---|
Measuring perceived EC ethics using a transaction-process-based approach: Scale development and validation |
Abstract | ||
|---|---|---|
Concerns regarding ethical issues associated with online shopping are growing. Based on a framework that captures all stages of a transactional process, this study developed a transaction process-based scale, the eTransEthics scale, for assessing the consumer-perceived ethics of e-commerce websites. The results of applying exploratory factor analysis to data from 406 online shoppers indicate that eTransEthics comprises sales behavior, privacy, security, fulfillment, and service recovery. Data obtained from another sample of 548 online shoppers are utilized to confirm the exploratory factor analysis results using structural modeling techniques. These modeling results demonstrate that the scale has good construct validity and nomological validity. The analytical findings suggest that our scale is strongly predictive of consumer satisfaction and loyalty. |
Year | DOI | Venue |
|---|---|---|
2014 | 10.1016/j.elerap.2013.07.002 | Electronic Commerce Research and Applications |
Keywords | Field | DocType |
scale development,exploratory factor analysis,modeling result,exploratory factor analysis result,nomological validity,transaction-process-based approach,online shopper,analytical finding,transaction process-based scale,ec ethic,etransethics scale,structural modeling technique,online shopping,ethics,e commerce | Transaction processing,Computer science,Nomological network,Loyalty,Commerce,Service recovery,Exploratory factor analysis,Construct validity,Database transaction,Marketing,E-commerce | Journal |
Volume | Issue | ISSN |
13 | 1 | 1567-4223 |
Citations | PageRank | References |
1 | 0.36 | 29 |
Authors | ||
4 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Hsiu-Fen Cheng | 1 | 1 | 0.70 |
| Ming-hsien Yang | 2 | 87 | 12.03 |
| Kuo-Yung Chen | 3 | 1 | 0.70 |
| Hui-Ling Chen | 4 | 1 | 0.36 |