Title
Exploring Caller Dialogue: Analyzing Directed Information Search for Tourism Products
Abstract
Tourism enterprises communicate with their potential customers through various communication channels including call centers. The conversation between travel counselors and the tourists can be seen as one type of directed information search. The analysis of the records of caller dialogue indicates that travelers mainly search information through two simple heuristics: search by location (SBL) and search by interests (SBI). The implications of this finding for the design of information technology and future research are discussed.
Year
Venue
Keywords
2001
information and communication technologies in tourism
customer relations,tourism,information technology
Field
DocType
Citations 
Customer relationship management,Conversation,Advertising,Computer science,Information technology,Tourism,Communication channel,Heuristics,Marketing
Conference
0
PageRank 
References 
Authors
0.34
0
4
Name
Order
Citations
PageRank
Bing Pan1121963.89
d r fesenmaier239249.31
p j sheldon35115.34
k w wober47219.72