Name
Title | ||
|---|---|---|
ICT Adoption and Use in New Zealand's Small and Medium Tourism Enterprises: A Cross Sectoral Perspective |
Abstract | ||
|---|---|---|
This paper focuses on New Zealand (NZ) small and medium tourism enterprises (SMTE) and their use and adoption of information and communication technologies (ICT), particularly the Internet. An overview of the research that has been conducted in this area reveals a number of gaps in our understanding of issues facing small operators. We argue that these limitations are due, in part, to an over emphasis on survey based research. The paper then reviews key findings from a qualitative, multi-sectoral, program of research based around over 250 in-depth interviews conducted between 1998 and 2002. The core aim is to provide a deeper understanding of the major factors that hinder or enhance prospects for ICT uptake that have remained largely hidden from the survey based research. The ability of technology to foster improved competitive performance through network and alliance formation is highlighted. |
Year | Venue | Keywords |
|---|---|---|
2003 | information and communication technologies in tourism | networks,small and medium tourism enterprises,ict adoption,new zealand,internet,information technology,tourism |
Field | DocType | Citations |
Tourism geography,Information technology,Computer science,Tourism,Information and Communications Technology,Marketing,The Internet | Conference | 3 |
PageRank | References | Authors |
0.58 | 0 | 7 |
Name | Order | Citations | PageRank |
|---|---|---|---|
| Carolyn Nodder | 1 | 6 | 2.05 |
| d c mason | 2 | 3 | 0.58 |
| jovo ateljevic | 3 | 3 | 0.58 |
| Simon Milne | 4 | 4 | 1.65 |
| Andrew J. Frew | 5 | 323 | 62.55 |
| m hitz | 6 | 169 | 31.45 |
| p r oconnor | 7 | 69 | 14.35 |