Title
A Business Performance Measurement Model for Mobile User Interface
Abstract
In this paper, we present a new framework for measuring business performance of mobile user interfaces (UIs). Until now, the performance measurement of mobile UI was mainly to assess usability performance. Yet, as mobile phones are increasingly replacing wired devices, stakeholders in mobile phones began to invest a lot of time and money to mobile UI development. As a result, it is desirable that the business performance of mobile UI has to be measured qualitatively as well as quantitatively. This paper develops a measurement model for business performance of mobile UI based on BSC (Balanced Score Card). The proposed model contains "Financial", "Customer", "Internal Business Processes", and "Learning & Growth" perspectives. We applied the presented measurement model in a real world mobile UI design project. Finally, we demonstrate the benefit of applying the proposed model to quantitatively measure the business performance.
Year
DOI
Venue
2009
10.1007/978-3-642-02556-3_10
HCI (8)
Keywords
Field
DocType
business performance,mobile user interface,performance measurement,measurement model,mobile phone,usability performance,mobile ui,mobile ui development,business performance measurement model,mobile ui design project,international business,user interface
Mobile computing,Mobile search,Mobile payment,Business process,Computer science,Mobile business development,Performance measurement,Human–computer interaction,Mobile phone,Mobile Web
Conference
Volume
ISSN
Citations 
5617
0302-9743
0
PageRank 
References 
Authors
0.34
3
2
Name
Order
Citations
PageRank
Minjeong Kim143550.98
Jonghun Park249137.86