Title
Business stakeholder analyzer: An experiment of classifying stakeholders on the Web
Abstract
As the Web is used increasingly to share and disseminate information, business analysts and managers are challenged to understand stakeholder relationships. Traditional stakeholder theories and frameworks employ a manual approach to analysis and do not scale up to accommodate the rapid growth of the Web. Unfortunately, existing business intelligence (BI) tools lack analysis capability, and research on BI systems is sparse. This research proposes a framework for designing BI systems to identify and to classify stakeholders on the Web, incorporating human knowledge and machine-learned information from Web pages. Based on the framework, we have developed a prototype called Business Stakeholder Analyzer (BSA) that helps managers and analysts to identify and to classify their stakeholders on the Web. Results from our experiment involving algorithm comparison, feature comparison, and a user study showed that the system achieved better within-class accuracies in widespread stakeholder types such as partner-sponsor-supplier and media-reviewer, and was more efficient than human classification. The student and practitioner subjects in our user study strongly agreed that such a system would save analysts' time and help to identify and classify stakeholders. This research contributes to a better understanding of how to integrate information technology with stakeholder theory, and enriches the knowledge base of BI system design. © 2009 Wiley Periodicals, Inc.
Year
DOI
Venue
2009
10.1002/asi.v60:1
JASIST
Keywords
Field
DocType
web mining,competitive intelligence,stakeholders
Data mining,World Wide Web,Business information,Web mining,Web intelligence,Stakeholder,Web page,Computer science,Knowledge management,Stakeholder theory,Knowledge base,Business intelligence
Journal
Volume
Issue
ISSN
60
1
1532-2882
Citations 
PageRank 
References 
18
0.62
28
Authors
3
Name
Order
Citations
PageRank
Wingyan Chung177055.10
Hsinchun Chen29569813.33
Edna Reid320817.88