Title
Don't let Google know I'm lonely!
Abstract
From buying books to finding the perfect partner, we share our most intimate wants and needs with our favourite online systems. But how far should we accept promises of privacy in the face of personalized profiling? In particular, we ask how we can improve detection of sensitive topic profiling by online systems. We propose a definition of privacy disclosure that we call ϵ-indistinguishability, from which we construct scalable, practical tools to assess the learning potential from personalized content. We demonstrate our results using openly available resources, detecting a learning rate in excess of 98% for a range of sensitive topics during our experiments.
Year
DOI
Venue
2016
10.1145/2937754
ACM Trans. Priv. Secur.
Keywords
DocType
Volume
Privacy,detection,distinguishability,profiling,search,recommender-system,Bayesian-inference
Journal
abs/1504.08043
Issue
ISSN
Citations 
1
2471-2566
1
PageRank 
References 
Authors
0.35
17
2
Name
Order
Citations
PageRank
Pól Mac Aonghusa1257.93
Douglas J. Leith21332116.75