Paper Info
Title
The emotional gap between the elderly and the non-elderly.
Abstract
E-business web sites were collected and evaluated by different aged subjects to detect the emotional gap between the elderly and non-elderly. Professional web designers, seniors, and young subjects participated in the experiment and seniors' emotional perceptions of e-business proved to be different from the perception of the non-elderly. Regression analysis indicated the higher importance of “classic” aesthetic dimensions such as Aesthetic, Clean, Clear, Pleasurable, Symmetrical compared to the “expressive” factors such as Original, Sophisticated, Fascinating, Creative, Using special effects, for the overall impression of elderly of e-business web sites.
Year
DOI
Venue
2007
10.3182/20070904-3-KR-2922.00069
IFAC Proceedings Volumes
Keywords
Field
DocType
man-machine interaction,behavioural science,human-centered design
Man machine interaction,Regression analysis,Psychology,Behavioural sciences,Perception,Multimedia,Applied psychology,User-centered design
Conference
Volume
Issue
ISSN
40
16
1474-6670
Citations 
PageRank 
References 
0
0.34
0
Authors
3
Name
Order
Citations
PageRank
Maxim Bakaev111.43
Kyong-Hee Lee200.68
Hong-In Cheng3173.09