Title
Modelling microservices in email-marketing concepts, implementation and experiences
Abstract
Our experience with email-based marketing campaigns (or short: “Microservices”) showed that they are an intersecting set of a) projects and processes and b) technology and creativity. Their properties of fixed due date, fixed scope and at the same time fixed duration render classical management methodologies unfeasible. The same applies to the supporting enterprise infrastructure architecture, where ad-hoc changes lead to a loss of stability and performance. The remedy was found in Model-Driven Engineering; a choreography for Microservices helped to indicate improvement opportunities for both the architecture and the information flow within, which in turn increased throughput.
Year
DOI
Venue
2014
10.5220/0005000800670071
2014 9th International Conference on Software Paradigm Trends (ICSOFT-PT)
Keywords
Field
DocType
MDE,Model-Driven Engineering,Enterprise Modelling,Microservices,Email-Marketing,BPMN
Information flow (information theory),Architecture,Enterprise architecture,Model-driven architecture,Computer science,Knowledge management,Choreography,Enterprise modelling,Microservices,Business Process Model and Notation,Process management
Conference
Citations 
PageRank 
References 
1
0.35
3
Authors
4
Name
Order
Citations
PageRank
Martin E. Brüggemann110.35
Raoul Vallon293.82
Aykut Parlak310.35
Thomas Grechenig444964.07