Title
Social media and community knowledge: an ideal partnership for non-profit organizations
Abstract
Non-profit organizations (NPOs) must manage knowledge to be relevant, sustainable and competitive. The published literature suggests that stories can be effective for sharing knowledge and making tacit knowledge explicit; however, researchers have not examined storytelling as a knowledge management practice in NPOs in any depth. Similarly, few studies explore the roles of social media in NPOs, including their usefulness for knowledge management practices. This paper reports the results of a research study that examined how NPOs are using social media, with a particular focus on knowledge management practices. Qualitative interviews with 16 staff members working in a range of NPO environments (such as health, library and social services organizations) were conducted. The findings point to the value of storytelling for sharing the organization's mission, for monitoring the NPOs reach into the community, and as a mechanism for gathering knowledge from clients and other key stakeholders.
Year
Venue
Keywords
2013
ASIST
community engagement,interviews,knowledge management,non-profit organizations,qualitative research,social media
Field
DocType
ISBN
Storytelling,Social media,Political science,Community engagement,Personal knowledge management,Public relations,Information science,Knowledge management,Qualitative research,Tacit knowledge,General partnership
Conference
0-87715-545-3
Citations 
PageRank 
References 
3
0.38
13
Authors
3
Name
Order
Citations
PageRank
Lisa M. Given113814.19
Eric Forcier2142.66
Dinesh Rathi3788.10