Title
A Hybrid Trust Degree Model In Social Network For Recommender System
Abstract
Recommender system is an effective way to help users to find the required information. In the social network, the recommendation is often from one user to another user. Therefore, it is necessary to determine how the two users trust each other. However, much work has paid more attention to the one-to-one trust relationship but ignored the many-to-one relationship. In this paper, we proposed a hybrid trust degree model to describe how two users trust each other. This model not only considers the direct trust degree and indirect trust degree between the two users, but also considers the group trust degree. The group trust degree describes how a user are trusted by other users in a group. The experiment result shows that hybrid trust degree can reasonably measure and calculate the credit between two users in a group.
Year
DOI
Venue
2014
10.1109/IIAI-AAI.2014.19
2014 IIAI 3RD INTERNATIONAL CONFERENCE ON ADVANCED APPLIED INFORMATICS (IIAI-AAI 2014)
Keywords
Field
DocType
hybrid trust, group trust, recommender system, social network
Recommender system,World Wide Web,Social network,Trust relationship,Computer science,Knowledge management,Computational trust
Conference
Citations 
PageRank 
References 
3
0.52
3
Authors
4
Name
Order
Citations
PageRank
Jun Zeng1327.79
Min Gao21119.52
Junhao Wen315033.25
Sachio Hirokawa421658.68