Title | ||
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Online Corporate Social Responsibility Communication By Australian Smes A Framework For Website Analysis |
Abstract | ||
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There has been almost no IS related corporate social responsibility (CSR) research on small and medium enterprises (SMEs), and most non-IS research does not examine how SMEs use websites to communicate their CSR initiatives. This paper develops and applies a framework to report on the results of an exploratory content analysis of 33 Australian SME websites in the Information Media/Telecommunications and Accommodation/Food Services sectors which communicate CSR initiatives online. |
Year | Venue | Keywords |
---|---|---|
2010 | 23RD BLED ECONFERENCE ETRUST: IMPLICATIONS FOR THE INDIVIDUAL, ENTERPRISES AND SOCIETY | SME, environmental sustainability, social responsibility, website, Australia |
Field | DocType | Citations |
Corporate social responsibility,Small and medium-sized enterprises,Content analysis,Public relations,Social responsibility,Information media,Marketing,Sustainability,Business,Accommodation | Conference | 0 |
PageRank | References | Authors |
0.34 | 2 | 3 |
Name | Order | Citations | PageRank |
---|---|---|---|
Craig Parker | 1 | 2 | 0.71 |
Ambika Zutshi | 2 | 7 | 3.70 |
Bardo Fraunholz | 3 | 30 | 4.59 |