Name
Abstract | ||
|---|---|---|
A new product development process is usually under economic and technical uncertainties, and adjustable to the arrival of new information. As a result, new product development is not a one-time decision but a dynamic process under uncertainties. This paper applies repeated real options to derive optimal decision-making rules for a firm that faces two repeated options: 1) an incremental innovation ... |
Year | DOI | Venue |
|---|---|---|
2013 | 10.1109/TEM.2012.2187061 | IEEE Transactions on Engineering Management |
Keywords | Field | DocType |
Investments,Technological innovation,Uncertainty,Equations,Product development,Economics,Decision making | Systems engineering,Product management,Engineering,Innovation management,Investment decisions,Management science,New product development | Journal |
Volume | Issue | ISSN |
60 | 1 | 0018-9391 |
Citations | PageRank | References |
5 | 0.43 | 7 |
Authors | ||
3 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Tao Yao | 1 | 93 | 8.93 |
| Bin Jiang | 2 | 23 | 2.70 |
| Hongcheng Liu | 3 | 102 | 5.79 |