Title
Patterns of puffery: an analysis of non-fiction blurbs
Abstract
The blurb is a paratextual element which has not previously been subjected to systematic analysis. We describe the nature and purpose of this publishing epiphenomenon, highlight some of the related marketing issues and ethical concerns and provide a statistical analysis of almost 2000 blurbs identified in a sample of 450 non-fiction books.
Year
DOI
Venue
2005
10.1177/0961000605052156
JOURNAL OF LIBRARIANSHIP AND INFORMATION SCIENCE
Field
DocType
Volume
Puffery,Content analysis,Media studies,Non-fiction,Sociology,Paratext,Publishing,Statistical analysis
Journal
37
Issue
ISSN
Citations 
1
0961-0006
2
PageRank 
References 
Authors
0.51
4
2
Name
Order
Citations
PageRank
Blaise Cronin11341167.21
Kathryn La Barre216913.01