Name
Title | ||
|---|---|---|
Mining Blogs And Forums To Understand the Use of Social Media in Customer Co-creation. |
Abstract | ||
|---|---|---|
Social media have been used by some companies to support customer co-creation in recent years. However, few academic studies have been done to investigate the use of social media in customer co-creation. To understand the current state-of-the-art and future trends about the use of social media in customer co-creation, we conducted two studies to analyze relevant posts on blogs and social media-bas... |
Year | DOI | Venue |
|---|---|---|
2015 | 10.1093/comjnl/bxu038 | The Computer Journal |
Keywords | Field | DocType |
social media,customer co-creation,text mining,blog mining,online forums,user-generated content,case study | Co-creation,Internet privacy,Social media,Computer science | Journal |
Volume | Issue | ISSN |
58 | 9 | 0010-4620 |
Citations | PageRank | References |
11 | 0.52 | 12 |
Authors | ||
2 | ||
Name | Order | Citations | PageRank |
|---|---|---|---|
| Wu He | 1 | 433 | 38.40 |
| Gongjun Yan | 2 | 755 | 43.39 |