Title
Australian online supermarket usability
Abstract
The issue of usability plays a vital role in the success of an online store. However, to date there has been limited published research into this issue and there has been no research conducted into multiple item purchasing. There is much competition in the grocery shopping industry between the two major physical supermarket chains in Australia, Woolworths and Coles, both in traditional stores and online. Online, the major competitor is ShopFast, which does not have a traditional supermarket storefront to complement its online operations. The purpose of this study was to conduct a comparative analysis into the usability of ordering systems of online supermarkets that supply to Australian consumers in 2002.
Year
DOI
Venue
2003
10.1145/2331829.2331850
CHINZ
Field
DocType
ISBN
Computer science,Universal design,Usability,Grocery shopping,Purchasing,Multimedia
Conference
0-473-09553-X
Citations 
PageRank 
References 
1
0.69
0
Authors
3
Name
Order
Citations
PageRank
Mark Freeman1234.86
Peter Hyland2207.33
J Soar310017.41