Title
A Model Implementing Certified Reputation and Its Application to TripAdvisor
Abstract
Many real-life reputation models suffer from classical drawbacks making the systems where they are used vulnerable to users' misbehavior. TripAdvisor is a good example of this problem. Indeed, despite its popularity, the weakness of its reputation model is resulting in loss of credibility and growth of legal disputes. In this paper, we propose a reputation model abstractly considering service providers, users and feedbacks, and implementing the theoretical notion of certified reputation to concretely define a strategy to normalize feedback scores towards reliable values. We apply the model to the case of TripAdvisor, by proposing a solution to improve its dependability not increasing invasiveness nor reducing usability of the system. Moreover, it fully guarantees backward compatibility. In the context of project activities, we are in progress to fully implement the system and validate it on real-life data.
Year
DOI
Venue
2015
10.1109/ARES.2015.26
International Conference on availability, reliability and security
Keywords
Field
DocType
Trust models, Trust managements, TripAdvisor
Dependability,Internet privacy,Credibility,Computer security,Computer science,Popularity,Usability,Service provider,Certification,Backward compatibility,Reputation
Conference
Citations 
PageRank 
References 
1
0.35
14
Authors
4
Name
Order
Citations
PageRank
Francesco Buccafurri199895.97
Gianluca Lax235838.52
Serena Nicolazzo3499.57
Antonino Nocera431927.82