Title | ||
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How Different Presentation Modes Of Graphical Icons Affect Viewers' First Fixation And Attention |
Abstract | ||
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This study aimed to explore how different presentation modes of graphical icons affect the viewer's attention. The relevant experiment was designed to investigate three main variables: icon composition, polarity, and border. Through permutation and combination, six presentation modes were obtained as follows: line + positive polarity + border (M1), plane + positive polarity + border (M2), line + negative polarity + border (M3), plane + negative polarity + border (M4), line + positive polarity + no border (M5), and plane + positive polarity + no border (M6). Thirty-six participants were required to watch thirty stimuli, or graphical icons, presented concurrently in six abovementioned modes. The number of first fixations was recorded by eye-trackers; meanwhile, subjective evaluation of attention was conducted and analyzed. As indicated by the experimental results, the icons presented in M4 attracted the most attention; in contrast, the icons presented in M5 attracted the least attention. The findings herein can be used as a reference by interface designers while icons are being designed. |
Year | DOI | Venue |
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2015 | 10.1007/978-3-319-20681-3_21 | UNIVERSAL ACCESS IN HUMAN-COMPUTER INTERACTION: ACCESS TO INTERACTION, PT II |
Keywords | Field | DocType |
Eye-tracking, Line composition, Plane composition, Positive polarity, Negative polarity, With border, Borderless | Computer vision,Polarity symbols,Fixation (psychology),Icon,Computer science,Permutation,Eye tracking,Artificial intelligence | Conference |
Volume | ISSN | Citations |
9176 | 0302-9743 | 1 |
PageRank | References | Authors |
0.36 | 3 | 5 |
Name | Order | Citations | PageRank |
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Hsuan Lin | 1 | 30 | 5.51 |
Wei Lin | 2 | 1 | 4.42 |
Wang-Chin Tsai | 3 | 11 | 5.69 |
Yu-Chen Hsieh | 4 | 2 | 1.74 |
Fong-Gong Wu | 5 | 69 | 18.80 |