Title
A Case Study in Mobile-Optimized vs. Responsive Web Application Design
Abstract
Responsive web design is being widely adopted to maintain usability across a diversity of devices and screen sizes in contrast to earlier approaches which focus only on mobile or non-mobile (desktop) devices. This paper evaluates the effectiveness of responsive web design with a specific case study, the California Report Card, an online civic engagement tool. We compare Version 1.0, a mobile-optimized design, with Version 2.0, a responsive web design and consider three hypotheses: (H1) a mobile-optimized web application will receive most of its users from mobile devices, (H2) mobile-optimized design loses engagement from non-mobile users and (H3) responsive design mitigates these losses. Our results support H2 and H3 but not H1. These results support the adoption of responsive web design to maintain access for the significant population of non-mobile (desktop) users.
Year
DOI
Venue
2015
10.1145/2786567.2787135
MobileHCI Adjunct
Field
DocType
Citations 
Web design,Population,Computer science,Usability,Responsive web design,Mobile device,Human–computer interaction,Web navigation,Web application,Web service,Multimedia
Conference
2
PageRank 
References 
Authors
0.38
5
6
Name
Order
Citations
PageRank
Jay Patel141.39
Gil Gershoni220.38
S. Krishnan339136.25
Matti Nelimarkka44510.10
Brandie Nonnecke5113.26
Ken Goldberg63785369.80