Title
Mobile phone changing prediction based on large-scale user behavioral data
Abstract
The behavior that people change their cell phones is very important for phone manufactures and mobile operators to make commercial plans and competing strategies to attain maximum benefit. In this paper, we aim to evaluate four existing prediction models in phone changing events, based on user behavior data collected from one telecommunication operator. First we adopt the feature extraction algorithms to distinguish which attributes are closely related with the changing phone label. Secondly undersampling, synthetic minority oversampling technique(SMOTE) and cost-sensitive methods are discussed and implemented. Then four classifiers(i.e. logistic regression, back propagation(BP) neural network, support vector machine(SVM) and random forest(RF)) are compared through extensive experiments and we concluded that BP algorithm in the undersampling scenario can attain better and satisfactory performance.
Year
Venue
Keywords
2016
2016 19th International Symposium on Wireless Personal Multimedia Communications (WPMC)
Mobile Big Data,Feature Evaluation,Phone Changing Prediction,Machine Learning
Field
DocType
ISSN
Data mining,Computer science,Support vector machine,Undersampling,Computer network,Feature extraction,Phone,Mobile phone,Artificial neural network,Random forest,Mobile telephony
Conference
1347-6890
ISBN
Citations 
PageRank 
978-1-5090-5377-3
0
0.34
References 
Authors
2
5
Name
Order
Citations
PageRank
Qingli Ma101.69
Tiesheng Cui200.34
Jiewen Zheng382.04
Sihai Zhang46319.50
Wuyang Zhou522647.51