Title
Design considerations for multi-stakeholder display analytics
Abstract
Measuring viewer interactions through detailed analytics will be crucial to improving the overall performance of future open display networks. However, in contrast to traditional sign and web analytics systems, such display networks are likely to feature multiple stakeholders each with the ability to collect a subset of the required analytics information. Combining analytics data from multiple stakeholders could lead to new insights, but stakeholders may have limited willingness to share information due to privacy concerns or commercial sensitivities. In this paper, we provide a comprehensive overview of analytics data that might be captured by different stakeholders in a display network, make the case for the synthesis of analytics data in such display networks, present design considerations for future architectures designed to enable the sharing of display analytics information, and offer an example of how such systems might be implemented.
Year
DOI
Venue
2017
10.1145/3078810.3078830
PerDis
Keywords
Field
DocType
public displays, open display networks, analytics
Data science,World Wide Web,Stakeholder,Software analytics,Web analytics,Computer science,Business intelligence,Analytics,Public displays
Conference
ISBN
Citations 
PageRank 
978-1-4503-5045-7
0
0.34
References 
Authors
45
3
Name
Order
Citations
PageRank
Mateusz Mikusz1339.84
Sarah Clinch256.29
Nigel Davies36143560.89