Name
Title | ||
|---|---|---|
The tools and methods of capturing knowledge from customers: empirical investigation. |
Abstract | ||
|---|---|---|
The goal of this research is to investigate the process of customer knowledge capturing, specifically knowledge coming from customers. We identified and classified tools and methods of capturing knowledge from customers. Both general tools from knowledge management and specialized ones from marketing research were considered. Besides, we aligned these tools and methods with the contextual factors using case studies from electrotechnical and software development industries, thus, the corresponding decision tree was suggested. |
Year | Venue | Field |
|---|---|---|
2017 | FedCSIS | Marketing research,Decision tree,Domain knowledge,Computer science,Knowledge management,Knowledge value chain,Software development,Customer knowledge,New product development |
DocType | Citations | PageRank |
Conference | 0 | 0.34 |
References | Authors | |
0 | 3 | |
Name | Order | Citations | PageRank |
|---|---|---|---|
| Dmitry Kudryavtsev | 1 | 11 | 5.41 |
| Nikita Plyasunov | 2 | 0 | 0.34 |
| Liudmila Kokoulina | 3 | 0 | 0.34 |