Title
Exploring Social Media for Event Attendance.
Abstract
Large popular events are nowadays well reflected in social media fora (e.g. Twitter), where people discuss their interest in participating in the events. In this paper we propose to exploit the content of non-geotagged posts in social media to build machine-learned classifiers able to infer users' attendance of large events in three temporal periods: before, during and after an event. The categories of features used to train the classifier reflect four different dimensions of social media: textual, temporal, social, and multimedia content. We detail the approach followed to design the feature space and report on experiments conducted on two large music festivals in the UK, namely the VFestival and Creamfields events. Our attendance classifier attains very high accuracy with the highest result observed for the Creamfields dataset ~87% accuracy to classify users that will participate in the event.
Year
DOI
Venue
2017
10.1145/3110025.3110080
ASONAM '17: Advances in Social Networks Analysis and Mining 2017 Sydney Australia July, 2017
Keywords
Field
DocType
event attendance,social media fora,nongeotagged posts,machine-learned classifiers,temporal content,social content,Creamfields events,attendance classifier,textual content,multimedia content,VFestival event
Social psychology,Computer science,Artificial intelligence,Classifier (linguistics),Attendance,Feature vector,Social media,Information retrieval,Microblogging,Exploit,Temporal periods,Word2vec,Machine learning
Conference
ISSN
ISBN
Citations 
2473-9928
978-1-4503-4993-2
2
PageRank 
References 
Authors
0.42
11
6
Name
Order
Citations
PageRank
Vinicius Monteiro de Lira142.57
Craig Macdonald22588178.50
Iadh Ounis33438234.59
Raffaele Perego41471108.91
Chiara Renso592576.04
Valéria Cesário Times618227.52