Title
How does social presence influence SNS addiction? A belongingness theory perspective.
Abstract
This study draws on belongingness theory to explore the impact of social presence on addiction to social networking sites (SNSs). A conceptual framework was developed and empirically tested based on data collected from 278 SNS users in China. The results demonstrate that social presence is positively related to sense of belonging and enjoyment. Sense of belonging has a positive effect on enjoyment, including escapism, pleasure and arousal, but has no effect on SNS addiction. Escapism and pleasure can result in SNS addiction, but arousal has no significant influence. Drawing on a new perspective of belongingness theory, this study makes theoretical contributions related to social presence and SNS addiction, and the findings have managerial implications for SNS providers and users.
Year
DOI
Venue
2017
10.1016/j.chb.2017.09.002
Computers in Human Behavior
Keywords
Field
DocType
Social presence,Sense of belonging,Enjoyment,SNS addiction,Belongingness theory
Social psychology,Arousal,Belongingness,Social network,Sense of belonging,Addiction,Psychology,Pleasure,Conceptual framework,Escapism
Journal
Volume
ISSN
Citations 
77
0747-5632
3
PageRank 
References 
Authors
0.39
35
3
Name
Order
Citations
PageRank
Wei Gao116045.78
Zhaopeng Liu2163.23
Jingyuan Li3208.86