Title
Causal Feature Selection for Individual Characteristics Prediction
Abstract
People can be characterized by their demographic information and personality traits. Characterizing people accurately can help predict their preferences, and aid recommendations and advertising. A growing number of studies infer people's characteristics from behavioral data. However, context factors make behavioral data noisy, making these data harder to use for predictive analytics. In this paper, we demonstrate how to employ causal identification on feature selection and how to predict individuals' characteristics based on these selected features. We use visitors' choice data from a large theme park, combined with personality measurements, to investigate the causal relationship between visitors' characteristics and their choices in the park. We demonstrate the benefit of feature selection based on causal identification in a supervised prediction task for individual characteristics. Based on our evaluation, our models that trained with features selected based on causal identification outperformed existing methods.
Year
DOI
Venue
2018
10.1109/ICTAI.2018.00089
2018 IEEE 30th International Conference on Tools with Artificial Intelligence (ICTAI)
Keywords
DocType
Volume
Causal inference, Computational social science, Supervised prediction
Conference
abs/1712.07708
ISSN
ISBN
Citations 
1082-3409
978-1-5386-7450-5
1
PageRank 
References 
Authors
0.40
9
3
Name
Order
Citations
PageRank
Tao Ding1158.48
cheng zhang25113.71
Maarten Bos310.40