Title
Identifying Audience Attributes: Predicting Age, Gender and Personality for Enhanced Article Writing.
Abstract
In order to create an effective article, having great content is essential. However, to achieve this, the writer needs to target a specific audience. A target audience refers to a group of readers that a writer intends to reach with his content. Defining a target audience is substantial because it has a direct effect on adjusting writing style and content of the article. Nowadays, writers rely solely on annotated attributes of articles, such as location and language to understand his/her audience. The aim of this work is to identify the audience attributes of articles, especially not-annotated attributes. Among others, this work focuses on the detection of three key audience attributes of related articles: age, gender, and personality.We compare between multiple machine learning classifiers to detect these attributes. Finally, we demonstrate a prototypical application that enables writers to run existing algorithms such as trend detection and showing related articles that are specific to a defined target audience based on the newly detected attributes.
Year
Venue
Field
2017
ICCBDC
Trend detection,Writing style,Cognitive psychology,Psychology,Target audience,Personality
DocType
Citations 
PageRank 
Conference
1
0.46
References 
Authors
6
5
Name
Order
Citations
PageRank
Raad Bin Tareaf124.27
Philipp Berger2178.14
Patrick Hennig3147.38
Jaeyoon Jung410.46
Christoph Meinel52341319.90