Title
Exploring Factors Affecting Supply Chain Of It Products: A Retailer'S Perspective
Abstract
Role of retailers is very crucial in a supply chain of fast changing IT products as they have to maintain relationships with suppliers of IT products (manufacturers) and their customers. Since they have different objectives, both these relationships depend on different factors. Authors in this research papers makes an attempt to explore the factors affecting Retailer-Supplier relationship as well as Retailer-Customer relationship. Factors affecting these relationships were identified through literature review to prepare a questionnaire and primary data was collected through survey of 120 retailers of IT products in the market of Delhi and National Capital Region of India. Analysis confirms that retailers relationship with supplier and customer depends of different factors. Exploratory factor analysis of data also suggests that four factors influence Retailer-Supplier relationships, whereas five factors affect Retailer-Customer relationship. (C) 2017 The Authors. Published by Elsevier B.V.
Year
DOI
Venue
2017
10.1016/j.procs.2017.11.462
5TH INTERNATIONAL CONFERENCE ON INFORMATION TECHNOLOGY AND QUANTITATIVE MANAGEMENT, ITQM 2017
Keywords
Field
DocType
Retailer-Supplier Relationship, Retailer-Customer Relationship, Supply Chain, IT Products
Computer science,Artificial intelligence,Supply chain,Exploratory factor analysis,Industrial organization,National capital region,Machine learning
Conference
Volume
ISSN
Citations 
122
1877-0509
0
PageRank 
References 
Authors
0.34
1
2
Name
Order
Citations
PageRank
Vishal Gupta184.94
Naseem Abidi240.90