Title
Profitability analysis using IDEA–DA framework
Abstract
The purpose of this paper is to propose a framework of imprecise data envelopment analysis–discriminant analysis (IDEA–DA) to deal with the profitability analysis of 31 chain stores belonging to a hairdressing company, known as company , in central Taiwan. Return on investment (ROI) is used as the measure of profitability. Five predictor variables are adopted to establish the discriminant function. Five classification types (i.e., 2-group, 3-group, 4-group, 5-group and 6-group) are included in the experiments. The results show that the proposed discriminant function is a robust one with respect to the rankings obtained under different classification types; moreover, the 4-group type is suitable to classify the ROI and it acquires a satisfactory apparent rate. Hence, the 4-group type is suggested in practice work. The study shows the proposed IDEA–DA is an effective tool for company to conduct the profitability analysis. By firstly discriminating the ROI data collected, consequently showing the aspects for improving ROI, and then use this tool at certain check points in the next year to predict the ROI levels of the stores for the upcoming whole year. For the store which is predicted to be group member with a low or very low ROI level, timely reforms could be made for improving the ROI level of the whole year. The proposed model can also be used to deal with the similar problems for the other chain-store systems which possess the analogue characteristic.
Year
DOI
Venue
2014
https://doi.org/10.1007/s10479-014-1601-y
Annals of Operations Research
Keywords
Field
DocType
Data envelopment analysis,Data envelopment analysis–discriminant analysis,Discriminant function,Return on investment
Data mining,Mathematical optimization,Return on investment,Profitability analysis,Envelopment,Classification types,Profitability index,Data envelopment analysis,Statistics,Mathematics,Discriminant function analysis
Journal
Volume
Issue
ISSN
223
1
0254-5330
Citations 
PageRank 
References 
0
0.34
15
Authors
4
Name
Order
Citations
PageRank
Hung-tso Lin1696.47
Tsung-yu Chou2292.39
Yen-ting Chen316218.83
Yin-Chi Huang400.34