Title
Mass Customization as a Productivity Enabler in the Construction Industry.
Abstract
Mass customization (MC) has improved productivity in the manufacturing industry, and it may be applicable in the construction industry, even though only limited literature for the implementation of MC is present. This paper focus on how MC as a strategy can apply to the construction industry improving the overall productivity. This is done by analyzing the three fundamental capabilities of MC to determine their potentially contribution to improving the productivity relative to the well-known phases of a construction project. Any such contribution affect directly the productivity of a company as well as whole industry, and this paper points out where to seek for improvements to increasing the productivity in the construction industry by using MC as a strategy.
Year
DOI
Venue
2018
10.1007/978-3-319-99704-9_20
ADVANCES IN PRODUCTION MANAGEMENT SYSTEMS: PRODUCTION MANAGEMENT FOR DATA-DRIVEN, INTELLIGENT, COLLABORATIVE, AND SUSTAINABLE MANUFACTURING, APMS 2018
Keywords
Field
DocType
Mass customization,Productivity improvements,Construction industry,Project phases
Mass customization,Enabling,Manufacturing,Manufacturing engineering,Construction industry,Project management,Business
Conference
Volume
ISSN
Citations 
535
1868-4238
0
PageRank 
References 
Authors
0.34
1
3
Name
Order
Citations
PageRank
Kim Noergaard Jensen100.68
Kjeld Nielsen21010.14
Thomas Ditlev Brunø389.02